Is Web 2.0 a Good SEO Strategy?

December 27th, 2007

From Search Engine Round Table:

A Cre8asite Forums thread poses the dilemma about web 2.0 sites getting web 1.0 wrong. Bill Slawski quotes the following from Jakob Nielsen’s article:

Before throwing spending money at “2.0″ features, make sure that you have all the “1.0″ requirements working to perfection. Of the 149,784,002 sites on the Web, maybe a handful can make this claim. Most sites don’t even use the customers’ terminology in headlines and page titles — if you want one quick action item to improve site profitability through better SEO ranking, more clickthroughs, and better understanding of your services, rewriting the first two words of your microcontent will beat any technology any day.

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Entry Filed under: General, SEO, Web Design

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