Archive for May, 2008
From PageRank.com:
A lazy web developer is a good web developer - that is, a clever programmer will save themselves lots of mundane work by automating simple processes. An obvious idea is to write an excellent META Description and use it automatically on every page of your site - better than nothing right?
The problem is, it’s possible the search result for every page on your site will come out looking the same. This is not what we want - we want our site to cover a range of topics and search phrases, and having 1000 pages that look the same is just asking for Google to treat them as duplicate content.
If you aren’t able to create a unique META description for every page, it’s best to leave it blank and let Google create a snippet out of page content. In all fairness, the search engines do a pretty good job of creating relevant snippets. So you should only replace a snippet if you are going to be improving it.
May 18th, 2008
From WebProNews:
The question was followed up with the observations that other SEO vendors this company had talked to all seemed to distinguish themselves by focusing on certain aspects of search engine optimization. Some focused on content, some relied on links and others focused on code and the technical side of SEO.
Read more…
May 18th, 2008
From WebProNews:
As more and more of the world logs on to Web, we know that now is not the time to experiment with design, or to assume what works in the real world works in the virtual world. It’s time to apply what we know works, and what works is entirely dependent upon the end-user.
Read more…
May 18th, 2008
From Computerworld.com.au:
The World Wide Web Consortium (W3C), backed by a group of online leaders, released a document on Tuesday describing best practices for developing Web pages that can be displayed properly on small, mobile devices.
Read more…
May 18th, 2008
From <a href=”http://press.xtvworld.com/article16342.html”target=_blank>XTVWorld.com</a>:
<em><strong>Examples of good SEO practices include: </strong>
- Good site architecture, including URL structure.
- Well written content that is on topic and written for the visitor rather than search engines.
- Link development with reputable, relevant web sites.
<strong>Examples of “bad�? SEO include:</strong>
- Hiding text within a page, so that the human user cannot see it, but the search engine robots can.
- Practicing “keyword stuffing�?; the gross overuse of the target keywords for a given page or web site.
- Utilizing “link farms�? to inflate link popularity
- Using robots or programs that spam blogs, guestbooks, and forums with fake comments and links to artifically inflate link popularity </em>
<a href=”http://press.xtvworld.com/article16342.html”target=_blank>Read more…</a>
May 18th, 2008
From SearchNewz.com:
“Why Shouldn’t I Have My Web Designer Do Our SEO?”
This is a question we often hear from companies that are playing devil’s advocate during a site redesign that also needs optimization for better visibility on search engines. It’s sort of a, “As long as you’re under the hood, can you fix that other thing” perspective. Since the site design and code are being reworked, why not sprinkle some keywords in there?
Read more…
May 18th, 2008
From Useit.com:
Summary:
The ten most egregious offenses against users. Web design disasters and HTML horrors are legion, though many usability atrocities are less common than they used to be.
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May 18th, 2008
From SelfSEO.com:
The Internet is more popular than ever and any business that is not online is losing out to its competitors. With many businesses and individuals now being aware of the tremendous power of the Internet, it has become very important for them to find a suitable web designer to carry out their project.
Stopping the Targeted Attack: Why Comprehensive Malware Protection is Superior to Anti-Virus Signatures
BlackBerry & Salesforce.com: Solutions for all types of business
FierceVOIP
Hosted Security Solution: Free 30 Day Test Drive
Eliminating Your SSL Blind Spot: Managing and Securing HTTPS Traffic
Hundreds more titles…
Unfortunately, the success of the Internet has also given the opportunity for unqualified and unprofessional web designers to market their services making it very difficult for clients to determine to best web designer for them. If your web site is made by a bad web designer, it can have a detrimental effect on your business and cost you dearly!
What Makes a Bad Web Designer?
Bad web designers are everywhere and they are able to dupe clients into giving them their business because most clients don’t know the difference between a good designer and a bad one. Even directories of ‘approved’ web designers found on the Internet return nothing but incompetent web design ‘wannabies’ whom given half the chance will provide you with a website that will make your competitors very happy indeed. Here are the main things that indicate a bad web designer:
* Lots of animated gifs on their pages
* Overuse of Flash and JavaScript
* Unflattering/ clashing colours
* Badly written content
* A table based layout
* Shoddy graphics
* No mention of web standards or accessibility
* A website that does not validate at http://validator.w3.org
Read more…
May 18th, 2008
Seth Godin posted a blurb about ‘How to live happily with a great designer’…I found his wisdom quite comforting, especially item #5 -
You can’t tell me you’ll know it when you see it. First, you won’t. Second, it wastes too much time. Instead, you’ll need to have the patience to invest twenty minutes in accurately describing the strategy. That means you need to be abstract (what is this work trying to accomplish) resistant to pleasing everyone (it needs to do this, this and that) and willing, if the work meets your strategic goal, to embrace it even if it’s not to your taste.
Read all about it…
May 18th, 2008
From NewsWireToday:
Healthcare has become an increasingly competitive marketplace. Respected medical practitioners and physicians across New York are beginning to take advantage of the Internet to compete for exposure and the patients that brings to their doors.
Read more…
May 18th, 2008
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